Souvenirs are all about making memorable moments last. A physical remembrance of an event or experience. It may seem out of style, considering how almost anyone who travels carry with them cameras and other devices they can use to document their experiences. However, a souvenir shop remains a nice business to start in places that gets significant number of visitors. It can be a very lucrative business if done right.
Running a souvenir shop faces the same challenges as all stores that sell products. The main difference is that a souvenir shop is a more relaxed operation. The customers come from different places. It makes for fun and interesting encounters. It is perfect for those who enjoy meeting new people from different cultures.
Successful souvenir shops have several things in common. The first one is that they offer products unique to the local culture and are actually locally-made products. It makes the experience more extraordinary.
Excellent service. The person running the shop must be a willing story teller. People who travel tend to be very interested in learning about the places they visit. Tales from a local tend to be very well-appreciated.
Another part of excellent service is the packaging. One of the most annoying part of traveling is buying stuff and finding out that some were damaged during transport. Gift boxes and paper bags have an important role in running a souvenir shop. Cushioned versions of these packaging materials can protect fragile items during their trip back to their home.